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Ariel

Gaylord Archival
Email Marketing Manager & Content Specialist
Ariel discovered her passion for email marketing 5 years ago when she began working at Gaylord. As a writer, she loves thinking up creative concepts and copy for new campaigns, and as a marketer, she can’t get enough of A/B testing and evaluating the results through analytics. She is on a mission to keep Gaylord’s email contacts engaged and intelligently grow their list in a challenging niche market. This is her first time attending the Bronto Summit, and she is very excited and honored to be speaking.