Visit my session: Make the Data Work: Be the Behavioral Segment Boss

Kerry is the Contact Strategy Manager for three businesses under Block and Company, Inc. and drives all marketing efforts through the creation and implementation of targeted multi-channel campaigns. In addition to being a Bronto Certified Specialist, she holds multiple Google Analytics certifications and acts as the company’s SalesForce.com and Magento Administrators.

Prior to joining Block and Company, Kerry worked for Brand Institute, a leading branding and market research firm, where she successfully launched new brands for a number of Fortune 500 companies. Kerry holds a Bachelor’s Degree from the University of Miami and is an active member of Girl Develop It Chicago.